Search Engine News

Nary a week goes by this summer that we don’t hear more rumors about Google’s interest in online games, social networking, and/or some combination of the two. Tonight, the Wall Street Journal is quoting unnamed sources that say Google is talking with “several makers of popular online games” to have those games included on a [...]

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As the Rupert Murdoch owned Times and Sunday Times lost 90 % of its online viewers during the first week it went behind the pay walls, all hell broke loose in the media world. After the successful monetization of the financial dailies, the London based Financial Times and the New York based Wall Street Journal, [...]

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Google has pushed the boundaries on just about everything they have done. As of late, their Street View escapades have created some serious ill will on most continents. While it seems that some of the trouble has cooled off a bit ( but not completely by any means) outside of the US it may just be heating up stateside. According to the Wall Street Journal ‘ The attorney general of Connecticut said 37 states have joined his investigation of Google Inc. and that he continues to seek information about whether privacy laws were broken when Google’s Street View vehicles collected personal…

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According to an article in the Wall Street Journal, Google will announce a deal with Omnicom Media Group, one of the major global ad holding companies. The Google-Omnicom deal is focused on display advertising and the DoubleClick Exchange specifically. According to the WSJ Ominicom will be spending “hundreds of millions of dollars to buy display [...]

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According to an article in the Wall Street Journal, Google will announce a deal with Omnicom Media Group, one of the major global ad holding companies. The Google-Omnicom deal is focused on display advertising and the DoubleClick Exchange specifically. According to the WSJ Ominicom will be spending “hundreds of millions of dollars to buy display [...]

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Google Chief Exec Eric Schmidt and his fellow media moguls talked to the Wall Street Journal last week about their plans to get creative with online advertising. After fifteen years as a part of the Internet landscape, the banner ad simply isn’t as effective as it used to be and though online ad spending is [...]

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The Wall Street Journal reports on new ad formats being developed by Google (and others) that would “outperform” or are intended to succeed traditional online ad formats. New “interactive video” units were briefly and vaguely discussed at the Allen & Co media confab in Sun Valley Idaho:Google Chief Executive Eric Schmidt championed “interactive [...]

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EU Court Rules on Ad Keywords from the Wall Street Journal reports the the highest court in Europe upheld and confirmed a decision by a previous court that bidding on trademarked keywords in search engines does not infringe on European trademark law. This specific case was between Portakabin, a cabin maker and a competitor, Primakabin. [...]

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As MySpace’s search advertising deal with Google nears its expiration next month, parent News Corp. is reportedly trying to cut a new ad deal with Google, Microsoft, or Yahoo, according to a story in Tuesday’s Wall Street Journal (subscription required). Citing sources familiar with the matter, the Journal, which is also owned by News Corp., said that under MySpace’s current deal, Google had agreed to kick in $900 million in guaranteed payments for the right to sell ads on MySpace and other, smaller News Corp. sites. But traffic at MySpace has been much lower than what Google expected or what was outlined in the contract.

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“Greed, for lack of a better word, is good. Greed is right, greed works. Greed clarifies, cuts through, and captures the essence of the evolutionary spirit. Greed, in all its forms… has marked the upward surge of mankind.” — Gordon Gecko, Wall StreetDear Bing, Come autumn, you will be powering Yahoo’s search algorithm. But let’s [...]

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