Real-time Search
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July 28, 2010: 9:58 am: Editor post: # 12547Advertising,
Real-time Search
Study Says Location-Based Social Network Users are Small but Mighty
I’m at the bank depositing money. That’s a real tweet I saw this week and it was followed by a Foursquare link showing the exact bank. According to new research by Forrester, that tweeter was probably a young adult male with a college degree and he’s one of only 1 % of online users who actually do this kind of thing. From my experience, it seems that half the people I follow on Twitter use location-based tweets, but the data says thatonly 4 % of online adults have even tried geolocation and only 1 % uses it on regular basis.Really? The study also says that 70 % of the users…
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Facebook and Twitter Integration Most Popular with E-Mail Campaigns While Mobile Lags
Although it comes as no surprise to most, the integration of e-mail campaigns and social media outlets is becoming more popular. Leading the charge are Facebook and Twitter which is probably no surprise either. What is a little surprising is just how quickly the numbers dive with regard to other options for social media integration. The following chart from eROI shows results from a survey they recently conducted (hat tip to MarketingProfs ). With Facebook being the most mainstream option of these outlets its appearance at the top of the list is almost expected. Twitter on the other…
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July 23, 2010: 10:29 am: Editor post: # 12482Real-time Search
Twitter Building Dedicated Data Center
Twitter is preparing to move to a dedicated data center by the end of this year. If it allows for Twitter to be more stable then this can’t happen soon enough. Why should marketers concern themselves with this kind of information? It’s pretty simple. If the Twitter platform cannot be relied on to be consistently up and reliable then it is much harder to have valuable resources dedicated to efforts using Twitter. If you think companies are skittish now about whether Twitter is the “way to go” these recent technological missteps are not helping to ease that pain. TechCrunch…
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July 20, 2010: 10:09 am: Editor post: # 12470Bing,
Google,
PPC,
Real-time Search,
Yahoo
Foursquare In Discussions With Everyone To Enhance Search With Its Data
Twitter did it; now Foursquare is reportedly in discussions with Google, Yahoo and Bing to supply (or license) its check-in data as a search-enhancer. According to the UK’s Telegraph:Our data generates hugely interesting trends which would enrich search,” [Foursquare co-founder and CEO Dennis] Crowley said. “We can anonymise data and [...]
More from feeds.searchengineland.com
OneRiot Adds Google Buzz To Real-Time Search Results
With Google announcing new Google Buzz API features today, real-time search engine OneRiot has followed up by announcing the inclusion of Google Buzz data in its real-time search products.OneRiot says it’s one of the first companies to get access to the Google Buzz “firehose” — the full stream of all public activities on Buzz. OneRiot [...]
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Marketers Ponder the Worth of Twitters Ads
Marketing industry watchers have been quick to tweet about Twitter ad sightings during recent mornings when they’ve spotted either a “Promoted Tweet” or “Promoted Trend.” Big brands like Disney, Sony, cable TV channel TNT, Nike, and Starbucks are among those to have tested the formats.
More from feeds.clickz.com
July 16, 2010: 10:02 am: Editor post: # 12436Blogging,
Real-time Search
Topsy Launches Twitter Expert Search; Better Options Exist
Topsy, the Twitter-focused real-time search engine, has launched a new tool aimed at helping users find the right people to follow called Topsy Expert Search. The blog post seems to suggest that this is a “labs” product, but there’s a prominent link to Expert Search right from Topsy’s home page.Either way, Expert Search seems like [...]
More from feeds.searchengineland.com
July 14, 2010: 10:37 am: Editor post: # 12396Real-time Search
Twitter Adds Usernames To Search Results
As TechCrunch discovered today, Twitter is now showing a sample of matching usernames/accounts for name-based queries on Twitter.com. A search for matt mcgee (without the @ symbol) now shows my account and the names of two others above the tweets that match the search query. There’s also a small link to view a more complete [...]
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July 9, 2010: 10:02 am: Editor post: # 12342Real-time Search,
Social Networking
While Twitter Search Booms, Facebook Grows On India And Indonesia As U.S. Slumps
Twitter is slowly but surely imposing itself as a player to be taken seriously in the search business, with the number of queries conducted on Twitter Search now reaching 800 million a day. At the same time, figures were released regarding fellow social site Facebook, showing that the latter had recorded much slower growth in the U.S. in June, although data indicates that overall growth was driven by India and Indonesia.
More from feeds.searchenginewatch.com
July 8, 2010: 9:58 am: Editor post: # 12332Bing,
Real-time Search,
Yahoo
Twitter Search Grows
Twitter is aspiring to be the next big search engine and Biz Stone is claiming the numbers to prove it. Fast Company is jumping on the bandwagon to push Twitter up the search ladder past the bing / Yahoo! search cluster. Here’s their take. According to cofounder Biz Stone, who spoke yesterday at the Aspen [...]
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