The mystery of Google’s stealth consumer product has apparently been conclusively solved. The NY Times is confirming earlier reports that Google is going to release “heads up display glasses” by the end of the year. The glasses — or literal Google Goggles in this case... ...

Microsoft released the above Google-lambasting video on YouTube (ironically) yesterday to take aim at Google Apps and decry the Mountain View, Calif.-based advertising business of seedily selling productivity software “on the side.” Microsoft takes a curious spin on “moonlighting” and calls its competition the “Googlighting stranger” while making many jabs at the search engine’s product.

Is a new version of Google’s mortgage comparison service in the works? After scaling back the service in November, mortgage comparison went offline earlier this month. Mortgage comparison search is also gone from the Google Advisor site. ...

More from feeds.searchenginewatch.com

Google has been improving its flight and hotel search results over the past few months, adding capabilities and polishing the overall experience. In accordance with that “iterative” approach Google announced today that flight search will now be available on mobile devices (browser... ...

Google is upping its game with improvements to ad sitelinks. The new sitelink option gives users more options while delivering more clicks for advertisers. On average, Google said the click through rate is 30 percent higher for ads with sitelinks. ...

More from feeds.searchenginewatch.com

You’ve probably read the news already that Scroogle is gone forever. It launched back in 2003 and was popular among searchers who wanted to get Google search results in a private setting. Now that it’s gone, where can searchers go for a more private search experience than Google and... ...

Google’s circumvention of Safari privacy settings is just the tip of the user tracking iceberg. Privacy and user experience are in serious conflict, with billions of advertising dollars at stake as search and social converge. ...

The wavy blue, red, yellow, and green logo on Google’s homepage today is in honor of Heinrich Rudolph Hertz. The German physicist, who was instrumental in the discovery of electromagnetic and radio waves, was born on this date 155 years ago. ...

More from feeds.searchenginewatch.com

2011 was a year of shifts for Google, with all the updates seeming to give hints of a huge shout which, at its end, formed the word Panda. As all of us know, the Panda Update centralized content and the importance thereof, making the user the priority, not the post. Duplicated content was removed, sites [...]Follow SEJ on Twitter @sejournal ...

Matt explains this newer feature and tells you about all the options you have with Fetch as Googlebot. Follow SEJ on Twitter @sejournalFollow SEJ on Twitter @sejournal ...

More from search engine journal