Razorfish Stalwart Jeff Lanctot Sticks With Microsoft
Jeff Lanctot, longtime head of Razorfish’s media buying strategy, has accepted a senior role with Microsoft’s Advertiser and Publisher Solutions group. His hire was made public just a week after Microsoft officially sold Razorfish to Publicis. Another Razorfish executive, Managing Director Jim Watson, has also taken up with his erstwhile employer. AdAge first reported the hires.






